Web search personalization via social bookmarking and tagging

These bookmarks are usually public, and can be viewed by other members of the site where they are stored.

Tag data and personalized information retrieval

There are many advantages for submitting your content in social bookmarking websites and the main being increased brand awareness. Some examples of social bookmarking sites include Del. There are hundreds of social bookmarking sites on the internet. Adding your site to a social bookmarking site can trigger thousands of quality traffic to your website.

Most of them are targeted traffic specific to your topic.


  • The What, Why, & How of Social Bookmarking.
  • Social bookmarking.
  • The Collaborative Search by Tag-Based User Profile in Social Media.
  • The Collaborative Search by Tag-Based User Profile in Social Media.
  • Citation Tools.

Pages saved in social bookmarking sites are organized by applying tags or keywords to it. This implies that any user searching for a specific tag can find bookmarks that are associated with it and see the number of users bookmarked them.

Michael G. Noll

Some also allows commenting on the same. Social bookmarking sites have great value in the eyes of search engines.

What is Social Bookmarking?

The most popular ones among them have page ranks within Search engines will list results from social bookmarking sites. So if your site is bookmarked, this is an extra opportunity to show up in search results. It also improves search engine ranking for the website.

What is Social Bookmarking?

Social bookmarking improves the popularity of your website. These are edited by real people who search for these websites, check the content and rank up or down as they like. This is the main reason why social bookmarking is so powerful and interesting. StumbleUpon is a social bookmarking and discovery engine that finds and recommends web content to its users.

Its features allow users to discover and rate Web pages, photos and videos that are personalized to their tastes and interests using peer-sourcing and social-networking principles. Stumbleupon is an excellent source of free traffic to specific website, a page within a site, an image or a video. Pinterest is a visual discovery, collection, storage tool. Users can upload, save, sort, and manage images pins and other media content e.

Pinterest acts as a personalized media platform. Users can browse the content of others in their feed. Users can personalize their experience with Pinterest by pinning items, creating boards, and interacting with other members. Delicious is a social bookmarking web service for storing, sharing, and discovering web bookmarks.

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Social Bookmarking

Delicious uses a non-hierarchical classification system in which users can tag each of their bookmarks with freely chosen index terms. They are so much interested in social bookmarking that Yahoo has recently bought del. RSS feeds can be incorporated into personalized home pages. Often, RSS feds are also provided for search results. Blog search is a separate feature Google and Yahoo have introduced last year. Why are search engines so interested in all these concepts?

The way most social bookmarking services work is based on social interaction and public opinion rather than smart algorithmic filtering. So what should SEOs do about it all?

Web search personalization via social bookmarking and tagging

Social bookmarking is a powerful concept and I see it growing even further in the next few years. OK you may say, how can this be achieved? Of course you can try to work your way to popularity in those social bookmarking services by creating numerous accounts trying to spam them the way search engines are spammed — but this is not very effective. Social hacking is the way to go here.

How to Submit Your Website to 300+ Social Bookmarking Sites
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